Social Media Organic Strategies that Converts Value 📌 📈

Updated: Apr 20

Clubhouse room conversations in the "Pinterest & SEO Marketing" room with Favour Obasi-ike and Geraldine Convento, the founder of Reverence Global as a brand strategist with over 14 years of experience. Here are the key takeaway notes:


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What is a brand?

  • Over the years a brand used to be just a logo, but now, the term "brand" has expanded to the voice of the business with the way the business represents themselves through multimedia to create consistent communication techniques.

  • Expanding the voice of the business to build relationships that the end user can connect to.

How do you manage your brand, with experience from Reverence Global?


A lot of multi prolonged approach we take. Create an outreach on social media, journalists, and build an online presence that is up-to-date.

Important to be everywhere, also known as omnichannel marketing.

How to do the research: focus on the habits, engagements, and tactics of your end consumer.


What is the number one key element when nurturing a brand?

  • Being conversational and authentic

  • Elevator pitch isn’t always dependable; learn the full workflow

  • Understanding the end-game for both parties



What has your experience been with social media organic strategies when converting your loyal audience?

  • Overall message and website copy

  • Umbrella topic with subtopics that follow

  • SEO, Website, and Marketing Strategy